In the Luumlight


Napa Valley Forward Commute Program Launches

“The Metropolitan Transportation Commission (MTC), in partnership with the Napa Valley Vintners and Visit Napa Valley today launched Napa Valley Forward, an innovative commute program for Napa Valley wine and hospitality industry employees that provides incentives for carpooling and vanpooling, riding public transit, and walking or bicycling to make workers’ commutes easier and to relieve the valley’s vexing traffic congestion. The employer-focused initiative harnesses data to customize alternatives to solo driving for each participant. Napa Valley Forward uses Luum commuter benefits software, which allows participants to enroll in both English and Spanish, making the program almost universally accessible.”

“We’re excited to bring state-of-the-art commute management technology to Napa Valley so employees can take advantage of flexible, fun and cost-saving commute options,” said Nicola Szibbo, MTC Program Manager for Napa Valley Forward. “The program’s data-driven and geo-sorting features allow us to more thoughtfully deploy tailored strategies for shared mobility, and to target the incentives and rewards to make traveling to and from work easier and more convenient.”

Read the full story here.